Vision:

Create an immersive dance meetup where participants learn trending TikTok dances live, while seeing themselves or featured dancers wearing dynamically rendered virtual sportswear in real time — enhancing engagement, fun, and brand activation.

Key Components:

1. Live Dance Learning Experience (TikTok Dance Lab)

Weekly or bi-weekly in-person or virtual dance meetups.
Professional instructors teach trending TikTok choreographies step-by-step.
Attendees practice, get feedback, and record themselves performing dances.
Social & networking time for sharing TikTok handles, tips, and collaborations.

2. Virtual Sportswear Placement Integration

Use AI-driven real-time pose estimation to capture dancers’ movements without markers.
Overlay virtual sportswear (custom branded outfits) onto dancers in live video or recorded footage.
Render virtual apparel with realistic physics and volumetric effects in real time.
Enable dancers and viewers to switch styles/colors on the fly.
Integrate AR try-on features so attendees can virtually try the gear themselves on mobile devices.

Detailed Plan:

Phase 1: Concept & MVP Setup

Define event format combining dance instruction + virtual apparel demo.
Partner with a dance studio or secure a suitable venue with high-quality cameras.
Develop or license AI pose estimation software (e.g., MediaPipe, OpenPose).
Create a small set of parametric virtual sportswear models branded for the event.
Build a simple real-time rendering and compositing pipeline for live overlay.
Run pilot sessions with a small group of dancers to validate motion capture + virtual apparel sync.

Phase 2: Event Execution & User Experience

Host weekly dance labs teaching 2-3 trending TikTok dances.
Provide live screens/projectors showing dancers with virtual sportswear overlays.
Allow participants to record themselves with virtual gear applied and share clips.
Include interactive controls so attendees can toggle sportswear variants.
Collect feedback and analytics on user preferences, garment choices, and tech performance.

Phase 3: Scaling & Fan Engagement

Add multi-camera/multi-angle coverage with virtual apparel rendered on all views.
Launch AR try-on app tied to the event’s virtual sportswear collection.
Integrate e-commerce links so dancers and fans can “shop the look” immediately.
Organize dance challenges with virtual apparel prizes and social media amplification.
Enable live streaming with real-time virtual sportswear overlays for remote audiences.

Technical Requirements:

Marketing & Community Building:

Leverage TikTok influencers and dance creators as guest instructors.
Share highlight reels featuring virtual sportswear overlays on TikTok & Instagram.
Create hashtag campaigns (#TikTokDanceLab #VirtualGearChallenge).
Engage sportswear brands as sponsors for branded virtual apparel.
Host competitions with prizes to increase participant motivation and social shares.

TikTok Dance Lab + Virtual Sportswear Placement Plan