How to Create a Consistent AI Influencer Like Aitana Lopez

Overview

AI influencers like Aitana Lopez are virtual personalities designed for social media platforms. Their value comes from consistency — the character must retain the same identity across hundreds of images, videos, and brand campaigns. This tutorial shows how to build one from scratch using OpenArt and prompt engineering.

Step 1 — Define the Influencer Concept

Before creating assets, decide on the persona:

  • Name & Brand Identity: Choose a memorable name and backstory (age, interests, personality).

  • Aesthetic Style: Decide on realism vs. stylization (e.g., hyperrealistic Instagram model vs. anime-inspired character).

  • Target Platforms: Instagram, TikTok, YouTube, etc.

This ensures you design prompts that align with the intended persona.

Step 2 — Setting Up in OpenArt

  1. Sign up at OpenArt.

  2. Choose the Consistent Character Generator (OpenArt supports character ID training).

  3. Upload reference images or create a new base character:

    • If starting from scratch, generate a base portrait with detailed prompt descriptors (face shape, hair color, style, clothing).

    • Export and save the best “base identity” images — these will act as your character template.

Step 3 — Creating a Character Identity Token

  1. In OpenArt, create a Custom Model / Character Token.

  2. Train the model on 10–20 consistent images of the same face from different angles.

    • If you’re starting from AI-only images, generate multiple variations of your chosen base character and upload those.

  3. Once trained, OpenArt assigns a unique character ID or keyword (e.g., aitana-style).

    • You’ll use this token in all future prompts to preserve consistency.

Step 4 — Generating Consistent Images

  1. Use prompts like:

    {{character_token}} as a 22-year-old fashion influencer, wearing streetwear, 
shot in soft natural light, Instagram aesthetic.

  2. Always include the character token plus scene, clothing, or mood descriptors.

  3. Save the best outputs and start building a content library.

Step 5 — Generating Video Content

  1. In OpenArt, switch to AI Video Mode (image-to-video or prompt-to-video).

  2. Upload one of your consistent images of the influencer.

  3. Apply an animation or camera pan effect (walking, turning head, smiling).

  4. Export the video at 1080p or higher for social media.

Tip: Keep the same character token in video prompts for identity preservation.

Step 6 — Maintaining Consistency

  • Always use the same trained character model/token for every generation.

  • Stick to a core prompt structure, only modifying clothing, background, or activity.

  • Build a style library:

    • Outfit presets.

    • Background settings (beach, café, gym, city street).

    • Lighting setups (golden hour, studio flash, moody indoor).

Step 7 — Deploying Your AI Influencer

  1. Content Strategy: Post consistently on Instagram/TikTok, alternating between static posts, short reels, and story updates.

  2. Brand Partnerships: Generate promotional content with branded clothing, logos, or product placement.

  3. Monetization: Collaborate with agencies, sell merch, or use affiliate links.

Summary Workflow

StageTool/ActionConcept DesignDefine persona, brand style, audienceBase Character CreationGenerate or upload initial images in OpenArtIdentity Token TrainingTrain character on multiple consistent imagesImage GenerationUse token + prompts for new outfits/scenesVideo GenerationConvert stills into animated clipsConsistency ManagementReuse token, maintain style presetsSocial DeploymentPublish across Instagram, TikTok, YouTube

Key Notes

  • The secret to consistency is training a character identity and always referencing it via a unique token.

  • AI influencers can be scaled infinitely with automated content creation but need human-guided storytelling and branding to build an audience.

  • Tools like OpenArt reduce technical barriers, making influencer creation accessible without 3D or animation skills.

AI InfluencerFrancesca Tabor