The Problem
The rules of visibility have changed.
SEO Specialists: Traditional rankings and backlinks are collapsing as ChatGPT, Perplexity, and Amazon Rufus deliver direct answers.
Content Writers: Generic blogs and marketing copy are being replaced by AI-generated text in seconds.
Customer Success Managers: FAQ handling and repetitive queries are now automated by LLMs.
If you don’t adapt, your skills risk becoming obsolete.
The Solution
AI Visibility is the new discipline that ensures your brand, content, and expertise are seen, cited, and trusted by AI engines.
As an AI Visibility Engineer, you’ll learn to:
Optimize content for citations in ChatGPT, Perplexity, Claude, and Amazon Rufus.
Build entity graphs and structured knowledge bases that AI can ingest.
Measure visibility with new KPIs and dashboards, beyond traffic and clicks.
Position yourself at the cutting edge of marketing, content, and customer success.
My Book & Course
I’ve designed a comprehensive retraining pathway:
The Book
Your essential reference guide
Understand the collapse of traditional SEO and content workflows.
Learn how AI engines actually process, rank, and cite information.
Step-by-step frameworks for writing, structuring, and publishing AI-ready content.
The Course
Your hands-on transformation
6 weeks of guided modules with real projects.
Practical exercises: audit your visibility, rewrite content, build structured FAQs.
Deliverables you can show to clients or employers.
Certification as a Certified AI Visibility Engineer.
Who It’s For
SEO Specialists who want to evolve into AI Visibility Engineers
Content Writers who want to move from replaceable text to authoritative, AI-ready content
Customer Success Managers who want to shift from reactive support to knowledge architects for AI ingestion
The Result
By the end, you won’t just survive the shift.
You’ll be leading it.
You’ll have the skills, portfolio, and credibility to:
Win new clients and roles as an AI Visibility expert
Guide organizations through the AI visibility transition
Secure your future in the age of generative AI